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Project Manager : Project Manager June July 2013
www.aipm.com.au Project Manager 13 Strategy becomes the underpinning and guiding principle that ensures all related decisions strive towards the agreed outcome. e concept of progressive elaboration goes right to the heart of the debate regarding the apparent disconnect between strategy development (thinking and for mulating) and strategy implementation. A progressive elaboration model for strategic development highlights that any apparent misalignment between strategic development and strategic implementation is more likely to be a failure of the development phase than the implementation phase. e progressive elaboration model transfor ms the dynamics of corporate strategy. Under the progressive elaboration model, those responsible for developing strategy have an obligation to apply an intellectual rigor that is not required under the traditional corporate paradigms. In the progressive elaboration model, a strategist must have an understanding of the impacts (Time, Cost, Human Resources) her or his decisions will have. e strategist must consider the Risks, predict the outcome (Scope and Quality) and have a basic understanding of how decisions will be implemented (Integration and Procurement). Finally, the strategist needs to put e ort into communicating directives in a way that those who are tasked with developing and implementing them at all levels of the Organisation can reconceptualise the guiding concepts cor rectly. e progressive elaboration model o ers a new framework for viewing the corporate strategy-making process. It takes the existing disciplines of project management and demonstrates how they already align with the requirements of a changing corporate environment. e progressive elaboration model suggests that the skills traditionally associated with strategy execution may have a far bigger role to play in the overall strategic process. Does this mean that project management disciplines are a panacea for all corporate strategy challenges? Of course not. However, senior executives need to review their preconceived notions about the role of project management in their organisations and ask themselves if the time has come for them to invite project management into their boardrooms. ••• THE CONCEPT OF PROGRESSIVE ELABORATION GOES TO THE HEART OF THE DEBATE. IT OFFERS A NEW FRAMEWORK FOR VIEWING THE CORPORATE STRATEGY-MAKING PROCESS T Strategy TIME ORGANISATIONAL LEVEL LEVEL OF DETAIL Figure 2: In a progressive elaboration model, strategy is a foundational construct. It becomes the basis for all decisions, ensuring they all strive towards the agreed outcome. T: Thinking, F: Formulating, I: Implementing, R: Reviewing R I F Business R I F Portfolio R I F Program I R F Project I R F Phase I R F Team I R F Individual R I F
Project Manager Apr May 2013
Project Manager Aug Sept 2013