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Project Manager : Project Manager Aug Sept 2012
You can count on us You can count on us. 10,962* We know the figure above represents the average distribution of this publication. No more, no less. It’s the absolute truth. How do we know? Well, we have our publication audited by the CAB. Why? Because we are committed to protecting our advertisers. The CAB audits our newspapers, magazines, websites and exhibitions to make sure advertisers are getting all of what they are paying so much for. There is a lot of money at stake, but a surprisingly large number of advertisers blindly trust the numbers they are given by unaudited media.We just don’t understand why. Why would an advertiser risk paying too much for too little? Ask yourself this, what kind of media outlet wouldn’t want to be audited? As an advertiser, put your mind at rest, insist that you only use media that’s been CAB audited. Like this one. *Average Net Distribution October 2011-March 2012. W WW.AI PM.COM. AU Manager Personalised Publishers Templates.indd 1 3/08/12 5:42 PM
Project Manager June July 2012
Project Manager Oct Nov 2012